Strategic Communication: An Introduction to Theory and Global Practice

₹18,690.00
+ ₹557.99 Shipping

Strategic Communication: An Introduction to Theory and Global Practice

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Strategic Communication: An Introduction to Theory and Global Practice

Strategic Communication: An Introduction to Theory and Global Practice

Price: ₹18,690.00
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₹18,690.00
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Description

Strategic Communication: An Introduction to Theory and Global Practice

This textbook provides an overview of the core concepts theories and methods in strategic communication. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples including a new chapter on The Future of Strategic Communication.
  • Brand: Taylor & Francis Ltd
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publication Date: 2022-08-30
  • Publisher / Label: Taylor & Francis Ltd
  • Author: Jesper Falkheimer (Lund University Sweden)
  • Number of Pages: 254
  • Fruugo ID: 434331175-911538388
  • ISBN: 9780367769260

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  • STANDARD: ₹557.99 - Delivery between Fri 12 December 2025–Thu 01 January 2026

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